Since the 2018 PASPA ruling allowing states to decide whether or not to offer legalized sports betting, New Jersey has become the top state in the nation in sports betting handle.
Running all-time, post-PASPA Top 10 #SportsBetting handles (June in CAPS)
1 NEW JERSEY $38.9B
2 Nevada $33B
3 NEW YORK $25.8B
4 Illinois $23.4B
5 PENNSYLVANIA $22.4B
6 INDIANA $12.6B
7 Colorado $12.5B
8 MICHIGAN $11.1B <-NEW
9 Virginia $10.4B
10 Arizona $10.2B#GamblingTwitter
— Chris Altruda (@AlTruda73) July 25, 2023
The New Jersey sports betting scene sure is crowded, but these five operators have soared past their competitors and become the top five most popular sportsbooks among New Jersey sports bettors.
FanDuel has emerged as the top destination for New Jersey sports bettors. The NYC-based sportsbook giant led all sportsbooks in June 2023 in betting handle and revenue. FanDuel customers receive a healthy diet of odds boosts, bonuses, and competitive odds and offer one of the most extensive betting catalogs in the business. FanDuel customers enjoy faster payouts and higher betting limits than most of their competition as the reason for FanDuel’s success in the Garden State.
DraftKings has run a close second to FanDuel since the two entered the New Jersey online gambling world. The Boston-based sportsbook company was second in the state in June betting handle and revenue. Like FanDuel, DraftKings customers can access some of the best betting odds in the Garden State. Their easy-to-use app and seemingly endless stream of novelty betting markets like same-game parlays keep New Jersey bettors returning for more.
Despite the overwhelming success of the top two competitors, BetMGM has quietly carved out a prominent role for itself as the number three destination in New Jersey’s robust sports betting markets. BetMGM has the name recognition and the support of MGM Resorts and has done a solid job blending the sports betting operation with MGM’s other East Coast casinos. Customers cite the vast amount of bonuses offered as the main reason for betting with BetMGM.
Caesars Sportsbook has been booking bets longer than any of its other New Jersey competitors, and they’ve nailed down the fourth spot on our top five list.Caesars has raised its betting limits, a far cry from the days when the internationally recognized hotelier was partnering with William Hill. Caesars offers the most significant welcome bonus among its 27 competitors, and that’s a primary reason for the sportsbook company’s Garden State success.
Rounding out our top five New Jersey operators is PointsBet. The Australian-based bookie has recently sold its US interests to Fanatics, but Pointsbet is still taking bets and earned the 5th spot in the June sports betting handle. The sportsbook offers competitive odds, with New Jersey sports bettors citing the sportsbook in-game sports wagering as the main reason they use PointsBet. PointsBet is also a big hit in the Garden State because it offers five second-chance bets for new customers to enjoy.
In New Jersey’s bustling sports betting scene, it’s clear that simply having a recognizable name isn’t enough.
With the state solidifying itself as the leader in US sports betting handle, it’s clear that successful companies like FanDuel, DraftKings, BetMGM, Caesar, and PointsBet have what it takes to excel in a highly competitive market.
Their ability to combine cutting-edge technology, savvy marketing tactics, and unique sports betting offerings has helped propel them to the top five among the 27 sportsbooks operating in New Jersey today.